Explore the articles in this issue - pieced together by our budding researchers, based on their experience and opinions.
In this issue, we bring you articles that reflect disruptive ways which organizations can remain relevant to consumers.
In this issue, we dig deep into the lives of consumers. We understand that technology advances shrink our world, it is important to keep watching and listening to consumers.
We often talk about Technology as if we are in a love-hate relationship with it. Yet for all that occasional hate we cannot deny the impact it has on our lives, both as marketers and as consumers. Technology has been an "enabler" in the past, supporting mainstream businesses and services…