We often talk about Technology as if we are in a love-hate relationship with it. Yet for all that occasional hate we cannot deny the impact it has on our lives, both as marketers and as consumers. Technology has been an "enabler" in the past, supporting mainstream businesses and services…
In this issue, we dig deep into the lives of consumers. We understand that technology advances shrink our world, it is important to keep watching and listening to consumers.
In this issue, we bring you articles that reflect disruptive ways which organizations can remain relevant to consumers.
Explore the articles in this issue - pieced together by our budding researchers, based on their experience and opinions.
"The more things change, the more they remain the same." Find out more about what our brand, media & communications experts have to say!
Apart from welcoming the new year, we at Ipsos SiMa are ecstatic about our newest launch, Ipsos Public Affairs. Find out more through this issue.
The 1st quarter of 2017 has ended, but whether the year will end with a bang or doom and gloom, is yet to be seen.
From global trends to Ipsos' wins, we hope you enjoy this issue of Ipsos Curiosity.