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[EVENT] Singapore Launch - Global Business Influencers 2019
September 25 - Global Business Influencers 2019 Survey Launch in Singapore.
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Synthesio is excited to announce the release of Signals
Signals leverages decades of data science and statistics experience from Ipsos, offering the widest range of automated insights on the market.
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Designing a better mystery shopping programme
A seven-step guide for organisations to derive more value from a better mystery shopping programme.
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Connected Health: A roadmap to success
Connected Health is moving into the mainstream – how will this change the traditional structure of healthcare?
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Ipsos PEEL: The Changing Face of The Asian Consumer
Come on an immersive journey and discover the changing face of the Asian consumer and strategies to peel back the layers.
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Virtual Reality: Hype or the Future?
Virtual Reality (VR) technology has been around for at least a decade and you could say it’s clearly gone from sci-fi to sci-fact. However, it’s still seen as a new technology and has not hit mass adoption; so what has gone wrong?
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How Technology Can Fuel Behavioural Research - and Enrich Your Insights
Traditional U&As can be weak at capturing today's disrupted behaviours and attitudes and, as a result, may fail to identify new growth opportunities.
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The Behavioural Science of CPG: Disrupting the customer experience
One of the most important developments facing brands today is how digital technology is fundamentally changing customer behaviour and decision-making. This paper introduces five 'Mind Economy' trends to suggest how consumer packaged goods (CPG) brands can achieve growth in this reality.
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Human Curation in an AI world
Human curation is more important than ever in an age of ‘Infobesity’ as it offers qualities that are not replicable by AI. We show how a fusion of AI synthesis and strategic human curation can help to drive business impact.
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Ipsos reinforces its Social Media Intelligence capabilities with the acquisition of Synthesio
Ipsos is pleased to announce the acquisition of Synthesio for an amount of over USD50 million in cash.