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World divided on whether COVID is contained, but increasing optimism we are turning the corner
Ipsos poll for Halifax International Security Forum finds New Zealand, Canada, Germany and Sweden seen as providing best leadership on COVID, while China and U.S. underperformed; support growing for opening borders.
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Ipsos Update - November 2021
Our monthly round-up of research and thinking from Ipsos around the world includes new global reports on the topics of health, trustworthiness, and infrastructure. Also discover the latest white papers on empathy, insights, and retail trends.
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Coronavirus no longer the world’s top worry as it is overtaken by economic concerns
The long reign of Coronavirus as our survey’s top global concern comes to an end in October 2021. It falls to third place in our issues ranking – behind poverty & social inequality and unemployment.
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Navigating the increasingly fragmented world of emerging channels and shoppable touchpoints
This paper explores some of the emerging channels where convergent commerce is evident, their impacts on shopper journeys and touchpoint use, and what it means for brands.
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Singaporeans say mental health and physical health are equally important
8 in 10 Singaporeans say their mental health and physical health are equally important, but less than half think that the healthcare system treats it as such – World Mental Health 2021
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Positive impact of intersectionality in advertising
The Unstereotype Alliance today released its new report “Beyond Gender 2: The Impact of Intersectionality in Advertising,” produced with support from LIONS and research conducted by Ipsos.
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World Mental Health Day 2021
Our 30-country survey finds a large majority think their mental health and physical health are equally important, but they do not see this reflected in their country’s healthcare services.
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What Worries the World? September 2021
Coronavirus remains the top global concern after 18 months of tracking during the pandemic.
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