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神秘顾客研究
测量企业在所有细分市场、渠道及消费者触点上的品牌承诺及品牌规范落实情况,益普索Ipsos神秘顾客服务线可帮助企业实现盈利增长。
Automotive User Experience Tests
How to improve driving and in-car user experience (UX).
上市前市场研究
如何改变未来的汽车概念和沟通,以(更好地)满足消费者的需求?
早期阶段
构思有关未来车辆和未来出行的成功概念。
Digital Audience Measurement
Understanding audiences of digital media.
Out of Home Audience Measurement
Understanding and monetising audiences to Out of Home media.
Measurement of Cross-Platform Audiences
Audience measurement across devices and platforms.
Measurement of Readership
Understanding reader behaviour across publisher media platforms.
Measurement of Radio/Audio/Podcast Listening
Understanding the radio/audio/podcast listening audience.
Measurement of TV/Video Viewing
Sizing, profiling and monetising the TV/video viewing audience.