Търсене
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Decoding the shopper's brain: How behavioral science unlocks growth
The digital world is now an integral part of the shopper journey. But here's the catch: it's not just about what they buy, but why they buy.
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Ipsos Update – юни 2023 г
Инфлация, селско стопанство, електронна търговия... Ipsos Update изследва най-новите и най-добри изследвания и мислене по ключови теми от екипи на Ipsos по целия свят.
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Designing a ‘Smarter’ Mystery Shopping Programme
Seven steps to building a successful mystery shopping programme and increasing return on investment.
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Short hits of retail truth
This video series explores how the shopper landscape is changing and the new forms of commerce which are emerging.
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Customer Perspective: An Ipsos podcast
Customer Perspective is a weekly podcast exploring all things Customer Experience, and Channel Performance.
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Ipsos Update - February 2020
This month’s edition of Ipsos Update features the latest research and thinking from Ipsos around the world on gender, shopper behaviour, entertainment in India and young people.
Analytics and Reports
Understand the retail environment and make informed business decisions to drive store performance.
Mystery Shopping
Measuring the delivery of Brand Promises – across every market, customer touchpoint and channel.
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Ipsos Update - May 2019
May’s edition presents Ipsos’ latest research and thinking on topics including climate change, our ‘vices’ – or morally questionable behaviours, driverless cars, shopper technology, creative advertising and trends in MENA.