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Ipsos Update – September 2023
Barbiecore, künstliche Intelligenz, ESG … Ipsos Update erkundet die neuesten und besten Forschungsergebnisse und Überlegungen zu Schlüsselthemen von Ipsos-Teams auf der ganzen Welt.
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Ipsos Update - September 2022
Ben Page opens this month’s edition of Ipsos Update with his reflections on a global environment of continued uncertainty. Between heatwaves and the continuing rise of inflation – a dark cloud overshadowing many of this month’s articles – consumer anxiety is evident.
We also focus on creativity in advertising and learn how behavioural science can lead to more successful product testing, alongside new global surveys exploring the public’s views on the most trustworthy professions and the legal status of abortion.