LIVE EVENT: Unboxing Innovation




As our world undergoes massive changes, you can't afford not to be innovative.

Attending Ipsos’ event – Unboxing Innovation – will give you concrete, actionable examples and methods on how to utilise and succeed with innovation in you company. 

You'll learn: 

  • How Ipsos’ validated innovation framework can help your business throughout all the innovation stages: from ideas and concepts to physical products and packaging
  • How you identify the Jobs to Be Done to succeed with innovation by Ipsos Strategy3
  • How Novozymes is winning with innovation at the heart of the organisation
  • Why you should stop thinking outside the box from CEO at Jumpstory, bestselling author and innovation expert Jonathan Løw
  • How GUBIs Head of Product Management works with magic, innovation and sustainability
  • And how you get to know your consumers much better by Ipsos' own Global Head of Qualitative Innovation

All this will be brought to life by short and insightful talks, leaving you more knowledgeable on how Unboxing Innovation will enable your business to grow now and in the future.

There is only a limited number of seats available, so make sure to sign up now!


WHEN: 13th October 2022, 10:30 - 14:00

WHERE: Danish Architecture Center (DAC), Bryghuspladsen 10, 1473 Copenhagen 

Registration includes beverages and food. The event is FREE but there is a charge for no-shows without prior cancellation of DKK 350. As this is a live event, it will not be possible to attend the event online.



10:30 - 11:00 Registration
11:00 - 11:05 Welcome
11:05 - 11.20

Innovation Framework to Make Your Business Succeed
Sara Sousa | Senior Insight Consultant, Ipsos

11:20 - 11:35

Winning Innovations: The success of Novozymes OneHealth
Thomas Durhuus | 
Head of Personal Care Venture, Novozymes

11:35 - 12:00

Coffee Break

12:00 - 12:15 Jobs To Be Done to Succeed with Innovation
Gesina Gudehus-Wittern | 
Director, Ipsos Strategy3
12:15 - 12:30

Jack in the box – magic, innovation and sustainability
Antara Trillingsgaard | 
Head of Product Management, GUBI

12:30 - 13:10

Lunch Break

13:10 - 13:25

So, you think you understand your customer
Rollo McIntyre | 
Global Head of Qualitative Innovation, Ipsos

13:25 - 13:40

Don't think Outside the Box
Jonathan Løw | 
CEO, Jumpstory

13:40 - 14:00

Networking and Goodbye


Speakers :

  • Sara Sousa | Senior Insight Consultant, Ipsos

    Sara Sousa, Senior Insight Consultant, Ipsos

  • Thomas Durhuus, Head of Personal Care Venture, Novozymes

    Thomas Durhuus, Head of Personal Care Venture, Novozymes

  • Gesina Gudehus-Wittern, Director, Ipsos Strategy3

    Gesina Gudehus-Wittern, Director, Ipsos Strategy3

  • Jonathan Løw

    Jonathan Løw, CEO, Jumpstory

  • Rollo McIntyre

    Rollo McIntyre, Global Head of Qualitative Innovation, Ipsos

  • Antara Trillingsgaard

    Antara Trillingsgaard, Head of Product Management, GUBI

Consumer & Shopper