Search
-
Envisioning the future of user experiences
Good UX practice can positively impact customer acquisition, retention, and engagement. Take a peek behind the curtain at the Ipsos approach to UX and how we ensure our clients deliver business results with great UX.
-
Topic Modeling: A new approach to spotting consumer insights
Consumer trends emerge, take hold, then go out of style faster than most marketers and insights pros can keep up with. With AI, you can get answers to those questions you didn't even know to ask.
-
Five online shopping barriers UX can solve
Here, you can read our latest POV 'Optimising the eCommerce Experience' and find out how UX can solve barriers to online shopping.
-
Ipsos Update - October 2021
Global risks, trust in research, virtual reality and the global influence of Germany are just some of the topics featured in this month’s round-up of research and analysis from Ipsos around the world.
-
The Retail Rollercoaster
Riding the ups and downs of today’s omnichannel shopper landscape, our report gives you a few insights into what challenges the pandemic has brought to shoppers and retailers.
-
Ipsos Update – February 2021
Our monthly round-up of the latest research and thinking from Ipsos around the world includes new global surveys on life during the pandemic, a new white paper on quality in market research and special features on US and French society.
-
[CASE] Carlsberg: Brand Health Tracking
Discover how we helped Carlsberg implement a Brand Health Tracker (BHT) system to strengthen the global brand building and monitor changes or new potential across markets.