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ORKLA CASE: Shopper Decision Trees
How understanding real-life shopper behavior helps optimize shelf layout, on-pack communication and retailer dialogue.
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Ipsos Update – August 2025
Ageing, Healthcare, Gaming… Ipsos Update explores the latest insights on key topics from our Ipsos teams around the world.
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CASE: Validating LEGO innovation by replicating real-life decision making
Discover how we helped LEGO predict and forecast market potential and brand resonance for a potential new product line.
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Ipsos Update – May 2025
Misinformation, Ukraine, America … Ipsos Update explores the latest insights on key topics from our Ipsos teams around the world.
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Ipsos Update – April 2025
Tariffs, Healthcare and Women's Day … Ipsos Update explores the latest insights on key topics from our Ipsos teams around the world.
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Ipsos Update – March 2025
Love, ESG, Influence … Ipsos Update explores the latest research & thinking on key topics from our Ipsos teams around the world.
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Ipsos Update – February 2025
Trump, Housing, Artificial Intelligence … Ipsos Update explores the latest research and thinking on key topics from our Ipsos teams around the world.
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Ipsos Update – January 2025
Almanac, Predictions, Democracy … Ipsos Update explores the latest research and thinking on key topics from our Ipsos teams around the world.
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Uncovering the online dialogue on Women’s Health: A social intelligence study
Many women across Denmark, Norway and Sweden turn to social media to discuss their health experiences and seek advice from peers. In a self-funded study, Ipsos explored the trends, challenges and unmet needs related to health discussed online among women in Scandinavia using social intelligence.
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Ipsos Update - November 2024
Mental Health, AI, Infrastructure … Ipsos Update explores the latest research and insights on key topics from our Ipsos teams around the world.