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Ipsos Update – March 2021
Our monthly round-up of Ipsos research and thinking reflects on the world one year on from Covid-19, looks forward to the world in 2025 and beyond, and presents new white papers on customer experience, product innovation and research methods.
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Mobile hospitality: Towards a touch free travel experience
This collaborative report will guide the hospitality industry throughout the mobile digitalisation path as a solution to enhance guests’ travel experience while meeting their demand for convenience and security. Download the report below.
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When Difference doesn’t mean Different: Understanding cultural bias in global CX programmes
Ipsos’ Customer Experience team examines the approaches organisations can take to continue to benefit from global studies and gather reliable, efficient and effective results in the face of cultural response bias.
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[PAPER] Staying close to your customers
Why customer experience still matters amid COVID-19 and social distancing.