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Consumer_Obesity_Findings_MAR_24.pdf
Consumer Confidence Index March 2024
MSU Reconnecting with Your Consumers (TH)
CONNECTED SEGMENTATION TOOLS TO KEEP UP WITH THE EVOLVING CONSUMER NEEDS
Reconnecting with Your Consumers
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Spotlight*Egypt: Views on Brand Engagement
Digital platforms are rising, but brand engagement in Egypt is still rooted in everyday actions, with personal recommendations leading the way.
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The 2025 Ramadan Handbook – Egypt Edition
The 2025 Ramadan Handbook explores consumer behaviors, shopping trends, and attitudes towards advertisements, featuring five distinct personas that highlight the varied experiences of the holy month, as well as the top 10 most prominent Ramadan brands in the country.
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Spotlight*Egypt - Shopper Behaviour & Attitudes
A cautious shopping approach prevails in Egypt, yet affluent consumers distinguish themselves with a more adventurous consumer behavior.
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Spotlight*Egypt: Views on Food and Health
Despite widespread self-perceptions of good health in Egypt, certain unhealthy behaviors continue to be common.