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Rising consumer confidence in new, larger, February 2023 global sentiment tracker
Global Consumer Confidence Index enhancements include broader coverage and more immediacy.
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Ipsos releases Global Trends 2023: A new world disorder-Hong Kong
As 2023 gets underway, we are entering a new world disorder filled with crises on multiple fronts. The largest Global Trends survey from leading insights firm Ipsos shows that, globally, 74% agree that their government and public services will do too little to help people in the years ahead.
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Climate change: a growing skepticism
Purchasing power is now the key priority on a global level. Despite the importance they attribute to the climate and extreme weather events, people are less inclined to become involved and are more dubious as to the human origins of the phenomenon.
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Holiday Shopping 2022: Mixed feelings as consumers are anxious but eager to celebrate
New Ipsos research conducted by Ipsos.digital and Synthesio looks at this year’s holiday shopping trends, spending habits, and gift wish lists.
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Inflation: Seven in ten expect prices to continue to rise in 2023
A new 36-country survey for the World Economic Forum finds a growing number of people think unemployment will rise next year
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The Metaverse Economics
In Metaverses, economic activity relies on the authenticity of digital assets like your metaverse home vehicle, car, farm furniture, clothing, and books.
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Seven in 10 people in 34 countries support global rules to stop plastic pollution
Consumers globally believe it is important for such a treaty to incorporate five key measures to tackle plastic pollution : ban unnecessary single-use plastics, ban types of plastic that cannot be easily recycled, have rules making manufacturers and retailers responsible for reducing, re-using and recycling plastic packaging, have global rules requiring all new plastic products to contain recycled plastic and require labelling of plastic products so that it is clear how to responsibly sort them for reuse, recycling or disposal.
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What worries the world - November 2022
Inflation remains the top global concern for the eighth month in a row with 42% choosing it as a worry.
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The Metaverse Perception for Hong Kong
The awareness of Metaverse has accelerated, and understanding consumers' perception about the concept is vital for brands to succeed in this new immersive environment.