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Conflicting Global Perceptions around AI present Mixed Signals for Brands
In an atmosphere of both worry and wonder surrounding the use of AI, trust issues abound. Our 30-country report reveals regional differences in the level of excitement about advances in artificial intelligence, confidence in responsible use, and expectations of future impacts.
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Erina Wong - Service Line Lead - Customer Experience, Ipsos in Hong Kong
Erina has 10+ years of market research experience, specializing in brand tracking, customer experience and employee experience studies. She excels in leading quantitative programs across diverse sectors, especially in the financial and hospitality industries.
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益普索助力中赣通信(集团)控股有限公司成功登录赴港上市(2545.HK)
中赣通信（集团）控股有限公司（以下简称“中赣通信”）于2024年7月3日在香港资本市场主板成功上市，股票代码为2545.HK, 中泰国际为独家保荐人。
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Ipsos assisted Zhonggan Communication (Group) Holdings Limited to successfully IPO in Hong Kong (2545.HK)
IPSOS in Hong Kong provides exclusive industry consulting services for Zhonggan Communication (Group) Holdings Limited to IPO in Hong Kong.
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Earth Day 2024: Changing Attitudes and Actions Towards Climate Change
After the tenth consecutive monthly heat record, apathy reins in the fight against climate change, especially among young men.
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Millennials and Gen Z less in favour of gender equality than older generations
Ipsos’ annual International Women’s Day finds 60% of Gen Z men across 31 countries think women’s equality discriminates against men.
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Data Dive: Shoppers noticing shrinkflation, skimpflation amid the cost-of-living crisis
People around the globe are still feeling the pinch of high prices and many are particularly sore about product sizes shrinking and ingredients disappearing.
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Generational Finances in Hong Kong: A Blend of Tradition and Innovation
Hong Kong, known for its dynamic financial landscape, is witnessing a fascinating interplay of tradition and innovation when it comes to generational finances.
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Ipsos releases an update to Global Trends 2023: Polarisation, Pessimism and Positivity
As 2023 draws to a close, the polycrisis grinds on. Each component – political uncertainty, climate change, and war to name just a few – has arguably worsened. This is reflected in our end of year update, and in the increasing sense of pessimism we felt as we wrote this report.
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Summer Travel Trends Among Hong Kong Residents: Insights from IPSOS Hong Kong New Normal Tracker
The IPSOS Hong Kong New Normal Tracker is a comprehensive tracking program that aims to monitor changes in
consumer sentiment and behavior in response to the COVID-19 pandemic.