Search
-
The Future Is Here, With the Connected Car
There were a lot of futuristic things such as hover boards, new electronics and even flying cars. While we aren’t there with flying cars, we are getting closer with the futuristic features of the Connected Car.
-
Case Study - Automotive Innovation for Auto
The following examples showcase how we work with our Auto clients across a range of issues to deliver actionable insights.
-
Ipsos acquires RDA Group And strengthens its leadership in Automotive Quality Tracking offer
Ipsos today announces the acquisition of RDA Group, a global provider of quality-tracking and customer-satisfaction studies serving the world’s largest auto manufacturers.
-
Ipsos now: past meets future
The Ipsos 40th anniversary celebration will travel the globe this year, starting with Dubai in April and traveling to other global hubs like Shanghai, New York, Toronto, Istanbul, and ending in the founding city of Paris in October.
-
Your innovation is awesome! Too bad no one will find it online…
You’ve just launched an incredible innovation in salty snacks. It has all the benefits of popcorn, but can be eaten like a chip. It tastes great, and is reasonably healthy. This product looks poised to disrupt the chip aisle, and make millions. But it won’t, because no one will find it.
-
Opportunities and Challenges in China’s 3D Printing Market
Adoption of 3D printing in China is taking place at a much slower rate than previously expected, despite its potential to drive innovation across a range of industries from education and healthcare to creative design and engineering.
-
The Most Common Innovation Mistake to Avoid
One of my favorite questions to ask clients is, “What does the term ‘innovation’ mean to your organization?”
-
Ipsos Hightlight 2014
2014 was a pivotal year, the last in a 15-year cycle which enabled Ipsos to become a major player in its industry and to act as such across all regions of the world, based on its 16,000 employees and 5,000 clients.
-
Ethnography
Ethnography is a qualitative research technique, characterised by spending extended periods of time with people. We immerse ourselves in their world so we can observe and understand what they say, what they do and how they do it.
-
Insight Cloud
Insight Cloud is an ‘always on’ socialised intelligence platform that nurtures insights from multiple sources and reinvents how these insights are connected, socialised and activated.