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  • Corporate

    "Go AI" Exclusive Event

    The emergence of tools like ChatGPT, Midjourney, and SORA has showcased the groundbreaking processing capabilities, analytical power, and creativity of AI. Generative AI (AIGC) is reshaping how information is processed, data is analyzed and content is produced.

    27 March 2024
  • Society

    Global Happiness 2024

    The new edition of Ipsos’ Global Happiness report finds there’s been a slight dip in happiness year-on-year as economic and political clouds loom overhead.

    18 March 2024
  • Customer Experience

    [WEBINAR] Enhancing Customer Experiences with UX: Insights from a Cross-border Case

    Good UX practice can positively impact customer acquisition, retention, and engagement. Join us and get a backstage pass to Ipsos' unique UX methodology and learn how we aid our clients in achieving their business objectives through exceptional UX.

    13 March 2024
  • Society

    Millennials and Gen Z less in favour of gender equality than older generations

    Ipsos’ annual International Women’s Day finds 60% of Gen Z men across 31 countries think women’s equality discriminates against men.

    4 March 2024
  • Consumer & Shopper

    ESG: A hidden driver for brand success in healthcare

    Read how life sciences companies can go beyond the organizational level and apply their ESG strategy to individual brands, and how doing so with authenticity can serve as an additional factor driving brand success.

    4 March 2024
  • New Services

    Ipsos Update – March 2024

    Populism, UX, Love… Ipsos Update explores the latest research & thinking on key topics from Ipsos teams around the world.

    1 March 2024
  • New Services

    Optimism About AI's Potential

    A global survey conducted by Google and Ipsos, involving over 17,000 participants from 17 countries, highlights optimism about AI's potential.

    16 February 2024
  • Society

    Valentine’s Day: Millennials most satisfied with their romantic/sex life

    New polling across 31 countries finds age, income and relationship status all appear to play a role in how satisfied (or not) people are with their spouse/partner, feeling loved and their romantic/sex life.

    13 February 2024
  • Media & Brand Communication

    Mapping out demand spaces by context

    Introducing Ipsos’ unique demand space segmentation approach

    1 February 2024
  • Society

    Data Dive: Gen Z women are struggling the most with stress, mental health issues

    In five points, we break down how people around the world are dealing (or not) as the pandemic fades away, war grinds on and sticky inflation sticks around.

    25 January 2024
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