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Ipsos India reinforces and realigns key specialties for better client orientation and delivery – ramps up roles and teams
Ipsos in India has consolidated and realigned some of the key specialties, keeping in view emerging client exigencies and their business needs and has ramped up roles of some the top key specialists in the apex team.
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Comfort food: Women more likely to admit to overeating, under exercising amid COVID-19
Experts say women are more prone to emotional eating due to various psychological factors.
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Cyber Coaxing - Nudge Strategies In The Age Of AI
By Amit Adarkar, CEO- Ipsos in India and Geeta Lobo, Service Line leader, SIA - Ipsos in India
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Ipsos offering clients tech based alternatives, to offset lockdown challenges
Face-to-face interviewing has come to a grinding halt, for now
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Signals #3: Understanding the coronavirus crisis
The third edition of our digest brings together Ipsos’ latest research on coronavirus and draws on our surveys, social media monitoring and analysis from our teams around the world.
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Ipsos Update - March 2020
This month’s edition of Ipsos Update features the latest research and thinking from Ipsos around the world, with topics including Coronavirus, perceptions of death, creative advertising and global trends.
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THE BOON OF BEING IN BOTH MINDS - The complex dynamics of consumer decision making
Sreyoshi Maitra, Executive Director, Market Strategy & Understanding (Delhi) & Lead Shopper Practice, Ipsos in India
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Parkinson’s Law and its effects on team productivity
Agencies can get grip and increase efficiencies by rejigging the levers.
Author: Anthony Dsouza, Executive Director, Innovation, Ipsos in India