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  • Media & Brand Communication

    Misfits and the Machine: Why AI alone can’t crack creative effectiveness

    In the second of our AI in Advertising papers, we explore the benefits and limitations of using AI in ad development.

    18 October 2024
  • Society

    Ipsos unveils Ipsos Global Trends 2024 providing lowdown on shifting consumer attitudes and values and implications they hold for businesses and brands

    World’s broadest survey covering 74% of world’s population and 90% of global GDP

    13 October 2024
  • Corporate

    Ipsos unveils Ipsos Consumer Voice

    The platform for direct video access to real consumers via large Crownit platform, providing clients DIY flexibility to commission consumer interactions anywhere, anytime in India, from laptop or smartphone

    12 October 2024
  • Society

    Ipsos Update - October 2024

    Trends, News, Ageing … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.

    3 October 2024
  • Society

    Ipsos Update – September 2024

    Data, Healthcare, Education … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.

    3 September 2024
  • Corporate

    Ipsos Named 2024 Best Workplaces in Asia

    Ipsos is ranked 41st among top 100 companies in the category small and medium businesses

    29 August 2024
  • Consumer & Shopper

    What is in a Colour?

    This article is part of a thought leadership series by the Ipsos Auto sector expert group. This team of experts in the automotive sector join forces to share their unique perspectives and insights about the latest trends, innovations, and happenings in the auto industry. The intent is to keep our clients informed and up-to-date through the lens of research.

    29 August 2024
  • Consumer & Shopper

    Hybrid vs. EV (Electric Vehicle) in the Automotive Industry: A Comprehensive Comparison

    This article is part of a thought leadership series by the Ipsos Auto sector expert group. This team of experts in the automotive sector join forces to share their unique perspectives and insights about the latest trends, innovations, and happenings in the auto industry. The intent is to keep our clients informed and up-to-date through the lens of research.

    29 August 2024
  • Consumer & Shopper

    Lower Hatchback – Is revival in sight?

    This article is part of a thought leadership series by the Ipsos Auto sector expert group. This team of experts in the automotive sector join forces to share their unique perspectives and insights about the latest trends, innovations, and happenings in the auto industry. The intent is to keep our clients informed and up-to-date through the lens of research.

    29 August 2024
  • Media & Brand Communication

    From Imagination to Reality: The Impact of 'Kalki 2898 AD' could potentially pave the Way for Future Car Launches

    This article is part of a thought leadership series by the Ipsos Auto sector expert group. This team of experts in the automotive sector join forces to share their unique perspectives and insights about the latest trends, innovations, and happenings in the auto industry. The intent is to keep our clients informed and up-to-date through the lens of research.

    9 August 2024
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