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A Growing Pandemic; Analyzing Jordanians’ Online Conversations on Covid-19
With a higher level of fear shared among earlier posts, some turned to humor and prayers to stay positive. Nonetheless, with the increasing clarity, fear began to die down as awareness and safety measures where shared amongst social media users.
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A New World: Transitioning research online
The decision to move from offline to online research should not be “if”, but when.
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March 2020: Consumer confidence still holding up globally, but expectations are down
Two months after the first coronavirus outbreak reports, China loses its status of consumer sentiment champion to Saudi Arabia while Italy, Japan, South Korea, Mexico and the United States see a notable drop in their expectations Index since February.
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Majority of people want borders closed as fear about COVID-19 escalates
More of us now believe someone close to us will be infected by the coronavirus pandemic.
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Coronavirus outbreak: What do cuts to growth forecasts, interest rates and stock markets plunges mean?
Threat of a recession will result in large fiscal measures from governments, say economists.
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Talking about family at work? Not such a good idea if you’re a woman
Twice as many think women who talk about family are likely to have their career harmed compared to men.
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Signals: Understanding the coronavirus crisis
This digest brings together our latest research on coronavirus and draws on our surveys, social media monitoring and analysis from our Ipsos teams around the world.
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Coronavirus & behaviour change: What does it mean for brands?
As COVID-19 continues to spread, how can brands stay relevant to consumers in an increasingly unstable world.
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Fashion, an ethical turning point?
Consumer views on the second-hand market and sustainability in the fashion industry.
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Navigating the 'too much information' age
In a world of constant data flow, how can you avoid the pitfalls of trying to analyse too much? Ipsos's latest white paper explores the shift towards digital-first approaches in order to find out not just more, but what's more important.