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Getting Started With Mystery Shopping
Discover Ipsos’s key ingredient to your CX and commercial success
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Introducing Ipsos’ newly updated CX Maturity Assessment, and CX Roadmap
How mature is your organisation’s Customer Experience? And what do you need to do to get where you need to be?
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Enterprise Feedback Management (EFM)
Customers across all categories now look for a personalised experienced that is available when they want it, how they want it, where they want it. Regardless of whether the desired experience is delivered, it is now possible through the explosion of mobile coupled with the prominence of social media for consumers to give instant feedback. The consequence is the increasingly significant impact that customer experience has on the overall relationship with a brand.