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CX Service Design: Creating emotional attachment and driving brand growth
Designing customer experiences that drive business success
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Holiday Shopping 2022: Mixed feelings as consumers are anxious but eager to celebrate
New Ipsos research conducted by Ipsos.digital and Synthesio looks at this year’s holiday shopping trends, spending habits, and gift wish lists.
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Ipsos Update – December 2022
Inflation, environmental sustainability, the future of mobility… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos around the world.
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Inflation: Seven in ten expect prices to continue to rise in 2023
A new 36-country survey for the World Economic Forum finds a growing number of people think unemployment will rise next year
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Got30: An Ipsos vodcast
Got30 is a vodcast answering some of the questions we get asked by clients about Customer Experience and Channel Performance. We publish new videos every other week.
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Ipsos Update - October 2022
Sustainability, inflation, healthcare… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos around the world.
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Ipsos Update - September 2022
Explore the full range of topics in our monthly round-up of the latest research and thinking from Ipsos around the world.
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MISFITS: How creativity in advertising sparks brand growth
Creativity is often celebrated as the fuel of effective advertising, but it has a problem. It is an enigma of artistic work, with a range of definitions, wrapped in uncertainty, which often collides with marketers’ needs for stable returns from their advertising investments
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NZ Attitudes and Behaviours towards Climate Change
Auckland, 25 July 2022 – Among the 32 countries surveyed by Ipsos, New Zealand is most worried about the impact of climate change around the world with the majority (81%) of New Zealanders expressing concerns about the impacts of climate change that can already be seen in other countries
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17th Ipsos NZ Issues Monitor - June 2022
The latest Ipsos New Zealand Issues Monitor finds that Inflation / cost of living continues to be the number one issue facing New Zealanders.
In addition, New Zealanders’ ratings of the Government’s performance continues to decline after reaching all time high levels during the first major lockdown. Ratings have dipped below pre-COVID-19 levels and are now similar with levels at the beginning of their first term in.