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Current Ipsos Surveys in Field
Ipsos is currently running several major social research surveys. Information about them is presented below.
If you have been invited to take part and would like more information, or would like to book an appointment, please contact [email protected] -
ESG Priorities for Corporates and Organisations
Meeting citizen-consumers where they are and addressing their needs
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Decoding Misinformation: Why we fall for fake news
Understanding the factors that influence a person's ability to distinguish between real and fake news is crucial to tackling the misinformation crisis.
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AXA Mind Health Report : Mental health continues to deteriorate around the world
Mental health around the world continues to deteriorate according to the fifth edition of the AXA Mental Health Report. The study, conducted in collaboration with Ipsos, aims to identify mental health and well-being issues around the world in order to develop solutions to alleviate them. Ipsos surveyed 17,000 people from 16 countries across Europe, the United States and Asia.
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Growing your brand through societal impact
In our latest Ipsos Views paper, we draw on our research to highlight the impact societal benefits can have in driving brand growth. We also outline three ways to grow your brand with the infusion of societal benefits: Connect societal expectations with category motivations, Position societal benefits as co-benefits, and Leverage the halo effect.
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Ipsos NZ Issues Monitor Oct 2024
In 2018, Ipsos New Zealand started tracking the key issues facing New Zealand. In this wave of the Ipsos New Zealand Issues Monitor, we asked 1,003 New Zealanders to select from a list of 20, the three most important issues facing the country and to rate the ability of the country’s political parties to best manage these issues.
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Ipsos NZ Health Services Report 2024
The Ipsos Global Health Service Monitor has been run on a regular basis in around 30 markets globally since 2018. The survey was conducted in New Zealand for the first time in 2023 and this year, it includes a sample of n=1,000 New Zealanders. Fieldwork was conducted between 26 July and 9 August 2024.
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What Worries the World – July 2024
Conducted monthly in 29 countries among a panel of over 20,000 adults for more than a decade, What Worries the World survey offers an exceptional snapshot of world opinion on pressing global issues.
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The 2024 Equalities Index
Ipsos, one of the world's leading market research companies, has released the 2024 Equalities Index, a 30-country looking at attitudes towards equality and discrimination.
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Ipsos 2024 Crime & Law Enforcement Monitor
Poverty and unemployment seen as root cause of crime by the majority of New Zealanders.