Ipsos Romania joins the global syndicated survey which monitors public opinions and behaviours in the context of the current crisis

Evolving opinions & behaviors in response to the Coronavirus outbreak

The Coronavirus has impacted markets, behaviors and lives. Understanding how citizen and consumer opinions and behaviors are evolving is crucial in managing effectively and understanding the appropriate response.

Ipsos has been monitoring public opinion since early February this year. Results of the first wave are publicly available in full while data from the latest and 4th wave is partially available for major topics. Romania is part of the 6th wave.

Given the rapidly evolving nature of the circumstances, the polling and survey have adapted accordingly with every new wave. 
Moving forward, Ipsos will provide clients with weekly data covering, but not limited to the following:

  • Behaviors – changes in day to day activities and reported shifts in purchase patterns. 
  • Financial impact – rating of personal and global financial measures and impact including trends on perceived threat to personal employment. 
  • Countermeasures – the actions that people are taking including washing hands, wearing face masks, social distancing and modifications to travel plans.
  • Attitudes and fears – Perceptions of containment and length of impact.
  • Perceived short-term and long-term outcomes of the Coronavirus outbreak. 
  • The questions are designed to help clients make more informed and rapid response decisions. 

Survey design:
The core tracking survey is administered in: Australia, Brazil, Canada, China, France, Germany, Japan, India, Italy, Russia, Spain, United Kingdom, United States and Vietnam.

Romania will join the survey as of the 6th wave, conducted during 28-30 March. Results will be available starting with 3 April.
In each country, Ipsos conducts weekly online interviews with 1,000 adults.
For more details: dorian.cazacu@ipsos.com