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Ipsos Update – April 2021
Our monthly round-up of research and analysis from Ipsos teams around the world covers a range of topics from gender equality and parenting to retail trends and how advertising becomes famous.
Labs
Build the campaign strategy.
Global Science Organisation
Empowering state-of-the-art science at Ipsos.
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Hacking Human Behavior
In this podcast episode, we hear more about consumer neuroscience research and where the industry is headed.
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Ipsos House: The ideal arena for uncovering the truth behind human behaviour
Three case studies from Ipsos House showcase the opportunities for investigating human responses, motivations and behaviour offered by the research facility.
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Last Impressions Also Count
How to evoke an emotional response to leave strong branded memories. While we all know the importance of first impressions, this report highlights the significance of a good last impression.