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Top 5 worries for Thais in the first half of 2025
Income decline, job insecurity drive consumer caution, while "Cakeism" mindset persists
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CX Global Insights 2025: Unveiling Thailand's CX Landscape
Ipsos in Thailand Deep Dive into CX Global Insights 2025: Revealing “3B's” to Elevate Customer Experience Strategy with Data-Driven Insights in the Digital Age
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Understand the world's most influential consumers and business leaders
Ipsos Global Influentials provides actionable insights into the consumption and lifestyle habits of high-net-worth individuals and top executives.
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Progress and Polarisation: Global Attitudes Toward Gender Equality in 2025
Ipsos' International Women's Day Survey Reveals Mixed Views on Gender Equality Advancements and Societal Tensions.
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Thailand Faces Rising Costs and Economic Uncertainty
While Thailand shares some common experiences with the global average, it also exhibits unique trends that paint a complex picture of its economic outlook.
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Asia Pacific open to digital and reform transformation
Asia Pacific open to digital and reform transformation, but concerned about pace of change: can business and government leaders guide the change revolution?
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Ipsos Pride Survey 2024: Gen Zers most likely to identify as LGBT+
Our new survey across 26 countries finds gender, generational and geographical divides on everything from same-sex marriage to brands supporting the community
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Ipsos Generations Report: Unpacking Generational Shifts in Thailand
Uncover the evolving values and behaviours of Thai consumers - from digitally-native Gen Z to a growing silver generation
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Holiday Shopping 2022: Mixed feelings as consumers are anxious but eager to celebrate
New Ipsos research conducted by Ipsos.digital and Synthesio looks at this year’s holiday shopping trends, spending habits, and gift wish lists.
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Customer Perspective: An Ipsos podcast
Customer Perspective is a weekly podcast exploring all things Customer Experience, and Channel Performance.