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Global consumer confidence remains stagnant
Sentiment continues its downward spiral among many of the world’s most advanced economies
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Nutrition in a pill: Europeans’ attitudes towards food supplements
Ipsos European Public Affairs' findings show that food supplements and vitamins have become an essential part of European consumers’ lifestyle
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Global consumer confidence remains muted
Expectations Index continues its decline as sentiment remains low among the world’s most advanced economies.
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The shifting needs of global mobile gamers in 2022
A new report from Ipsos and Google that shares how game developers can respond to these changes in order to achieve stronger gamer immersion, by refocusing on what truly matters to gamers, especially during this time of ‘new life’ adjustment.
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Sustainability and Advertising: Friends or foes?
How can advertising and sustainability work together to support a more sustainable future and responsible brand growth?
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Global consumer confidence continues its descent in August
All sub-indices decline as sentiment remains low among world’s largest advanced economies
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Globally, 3 in 5 citizens say abortion should be legal in all or most cases
Proponents outnumber opponents in 22 of 27 countries surveyed
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Doctors and scientists are seen as the world’s most trustworthy professions
The 2022 Ipsos Global Trustworthiness Index reveals that doctors and scientists are considered the world’s most trustworthy professions. The Index has tracked trust in many professions since 2018.
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What Consumers Are Saying About the Celebrity-Owned Cosmetics Market
Insights from social data reveal how the internet really feels about the explosion of celebrity-owned brands.
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What Worries the World – July 2022
Concern about inflation continues to rise and is the top worry for the fourth month in a row.