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We found 151 results matching with your query. Refine by
  • Society

    帶出患者之聲

    認識如何透過社群智慧分析,在變動的醫療環境中為醫病關係引進更多同理心。

    10 February 2022
  • Society

    Ipsos Update - February 2022

    Trustworthiness, Artificial Intelligence and Wellness are among the big topics in this month’s research digest from Ipsos. Also find new state-of-the-nation publications from our Colombia and Russia teams.

    1 February 2022
  • Media & Brand Communication

    診斷:藥品廣告的本質仍是廣告

    DTC廣告往往比一般廣告具有更突出的表現,但品牌仍需小心使用同一套千篇一律的DTC廣告公式

    12 January 2022
  • Society

    A Year in Review - 2021

    What did we learn about public attitudes and behaviours? What did our research tell us about the events of the year? And how did our outlook shift?

    20 December 2021
  • Media & Brand Communication

    大眾對於分享個資給科技公司的態度更加開放 —— 但仍存在上限

    注意:有71%的消費者表示,若有一間公司在未經允許的情況下洩漏他們的敏感個資,他們將會停止所有與該公司的商業行為。

    7 December 2021
  • Society

    Ipsos Update – December 2021

    This month’s edition features stories on how global values are shifting, international threats and responses, the COP26 climate change conference, today’s retail environment, and perspectives on women’s experiences.

    1 December 2021
  • Society

    Ipsos Update - November 2021

    Our monthly round-up of research and thinking from Ipsos around the world includes new global reports on the topics of health, trustworthiness, and infrastructure. Also discover the latest white papers on empathy, insights, and retail trends.

    1 November 2021
  • Society

    The Rewired Consumer - Tetra Pak Index 2021

    The pandemic has forced people to rethink their priorities and behaviours as they seek a more resilient and sustainable future. The 2021 Tetra Pak Index conducted in partnership with Ipsos explores shopper attitudes and action today when it comes to food, health and the environment.

    20 October 2021
  • Media & Brand Communication

    廣告中的女性

    正面形象的力量 —— 形塑更美好的社會並打造更成功的品牌

    6 October 2021
  • Society

    各國民眾不認為國家經濟將在短期內復甦

    全球調查發現主導經濟復甦的重責大任在政府及大型企業身上

    2 September 2021
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