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One Mind Many Truths
Podcast about "Cognitive Polyphasia" and its relevance to the world of market research.
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How Inter-connected Communities Empower Marketers in Ramadan
Ipsos research reveals new and interesting insights about the Holy Month of Ramadan and how people's attitudes, lifestyles and behaviors are changing.
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Up close and personal: Humanising omnichannel
Humanising omnichannel means seamless customer journeys are just the start.
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Navigating the increasingly fragmented world of emerging channels and shoppable touchpoints
This paper explores some of the emerging channels where convergent commerce is evident, their impacts on shopper journeys and touchpoint use, and what it means for brands.
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Bridging the Brand Experience Gap
How to align brand promise and customer experience for business success
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Addressing the Sustainability Say-Do Gap
How brands can lead the way to activate consumer behaviour change in sustainability.
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Got30: An Ipsos vodcast
Got30 is a vodcast answering some of the questions we get asked by clients about Customer Experience and Channel Performance. We publish new videos every other week.
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We d̶o̶n̶'̶t need to talk about ads
Why only some advertising gets talked about on social media and becomes famous.