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Ipsos Update - April 2017
Welcome to the April edition of Ipsos Update - our monthly selection of research and thinking from Ipsos teams around the world.
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European Perceptions of Climate Change
A recent Ipsos survey for an international research consortium led by Cardiff University explored public perceptions of climate change in four European countries – France, Germany, Norway and the UK.
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The Economic Pulse of the World - February 2017
Despite the optimistic ending to 2016, 2017 has not started on a positive note, with all three economic indicators stumbling right out of the gate. The future will show if this is a momentary glitch, or a sign of things to come.
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Ipsos Update - March 2017
Welcome to the March edition of Ipsos Update – our monthly selection of research and thinking from Ipsos teams around the world.
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Flair Thailand 2017 Beyond the concerns
Welcome to Ipsos Flair, Thailand. Our 2017 rendition, “Beyond the concerns”, offers a unique perspective on the mood of the country. 2017 represents a crucial year for the Thai economy which has latterly suffered from weak growth.
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Emotional Attachment and Profitable Customer Relationships
Getting Sticky - Brand managers want emotionally attached customers!
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Drive Your Results With Target-Setting Analytics
This white paper outlines key tenets of the roadmap for target-setting success. We will address the importance of determining the right overall VOC measures and laying the right foundations. This includes establishing a target time horizon for corporate VOC targets, determining relevant KPIs, cascading targets to operational units – and then tracking performance against targets.
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Ipsos Update - January / February 2017
Welcome to the first Ipsos Update of 2017 - our monthly selection of research and thinking from Ipsos’ teams around the world.
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The Economic Pulse of the World - January 2017
Despite the optimistic ending to 2016, 2017 has not started on a positive note, with all three economic indicators stumbling right out of the gate. The future will show if this a momentary glitch, or a sign of things to come.
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Flair Colombia 2017 Reviving
“Reviving” is the word of the year in Colombia and in all the Colombians hopes and dreams. It is our very ambitious bet, thinking about Colombia as a case study in the modern history, where – unfortunately – a lot of countries moved from peace to war, as in Syria, Iraq, Somalia, Ukraine…