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Brand leaders share top tips for scaling social intelligence
Synthesio expert shares social intelligence program best practices and mistakes to avoid .
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Future of Insights
Ipsos’ Future of Insights series examines the various ways the insight function is transforming and how to elevate its impact.
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Building the business case for AI-enabled consumer intelligence
Social listening 2.0 is here. AI-enabled consumer intelligence solutions enable market research and insights pros to spot trends and stay ahead of the market.
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Harnessing the Power of Data
The third paper in our “Future of Insights” series explores how organisations are evolving to harness the power of data and technology for better insights.
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AI-Enabled Consumer Intelligence is here
Forrester Spotlights AICI opportunity - and Synthesio's winning strategy
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Customer Perspective: An Ipsos podcast
Customer Perspective is a weekly podcast exploring all things Customer Experience, and Channel Performance.
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Customer Perspective: An Ipsos podcast
Customer Perspective is a weekly podcast exploring all things Customer Experience, and Channel Performance.
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Soaring food prices: People say they're paying more amid COVID - here's why
Almost two-thirds say cost of groceries has increased even as economies face deflationary pressures.
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Straw Wars: Plastic Reduction - a new battleground for Brand Reputation
Global concern over environmental issues has intensified recently. Ipsos research alone shows that 71% of global consumers agree that single-use plastic products should be banned as soon as possible. The backlash against plastic is on – and for brands with plastic in their supply chain, this represents both a reputational threat and an opportunity …
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Ipsos Encylopedia - Gamification
Gamification is a process that can be described as "the application of game elements, and techniques used in game design, into non-game contexts".