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Politics: Citizen expectations related to government spending
“Swiss citizens show the lowest support in Europe for increased government spending”
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The Experience Perspective
The Experience Perspective is an Ipsos podcast and LinkedIn Live series covering everything from Customer and Employee Experience to Channel Performance.
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Switzerland: An island of reason in a sea of populism?
This study reveals a striking contrast: while much of the world faces rising populism fuelled by economic concerns, deep pessimism, and a strong sense of societal collapse, Switzerland stands out as an island of stability resisting the anti-elite appeals gaining ground elsewhere.
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After Trump’s tariff threats, Europeans rally for economic resilience
Recent data from Ipsos’ EuroPulse reveals a European public that are deeply concerned about Europe's ability to defend its economic interests on the world stage.
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Ipsos Webinar | The Cuckoo Code: Stand out using Distinctive Brand Assets
Spring is here, bringing the unmistakable call of the cuckoo—a sound that cuts through the chorus and stands out with clarity and distinction. Just like the cuckoo, brands need to be distinctive to rise above the market noise.
In today's bustling market, how distinctively does your brand sing its song? How memorable are your brand's logo, slogans, colors, mascots and shapes? Are these elements uniquely recognizable to your consumers and justifying your valuable investment in them? -
Know the New America: April 2025
Read a monthly dispatch of Ipsos' best insights on the U.S. tailored for the world
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A first quarter in line with expectations in a volatile environment
Ipsos announces its first quarter 2025 Results.
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AXA Mind Health Report : Mental health continues to deteriorate around the world
Mental health around the world continues to deteriorate according to the fifth edition of the AXA Mental Health Report. The study, conducted in collaboration with Ipsos, aims to identify mental health and well-being issues around the world in order to develop solutions to alleviate them. Ipsos surveyed 17,000 people from 16 countries across Europe, the United States and Asia.
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Know the New America: March 2025
Read a monthly dispatch of Ipsos' best insights on the U.S. tailored for the world