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Ipsos Update – June 2025
Generations, ESG, Fandom … Ipsos Update explores the latest research and thinking on key topics from Ipsos teams around the world.
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The Experience Perspective
The Experience Perspective is an Ipsos podcast and LinkedIn Live series covering everything from Customer and Employee Experience to Channel Performance.
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Getting Started With Mystery Shopping
Discover Ipsos’s key ingredient to your CX and commercial success
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Personas in the Age of AI: Swiss insights
Explore AI persona bots' transformative power for companies and in market research, which bring insights to life, and discover more about essential guidelines for responsible use.
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Ipsos Webinar | How to Craft Aspirational and Customer-Centric Luxury Experiences
Luxury Journeys: How to succeed in a sector where experiences have become an aspiration on their own?
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Ipsos Update – February 2025
Trump, Housing, Shopping … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.
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Demystifying Mystery Shopping
Why organisations use Mystery Shopping, and its role within Customer Experience Measurement research
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Introducing Ipsos’ newly updated CX Maturity Assessment and CX Roadmap – now including CX Maturity Benchmark
How mature is your organisation’s Customer Experience? Want to know how your organisation measures up?
And what you need to do to get where you need to be? -
Revolutionizing User Experiences with Ipsos UX: Navigating the Technological Landscape
Ipsos UX user-centered approach guides businesses through tech transformations, focusing on customer satisfaction and loyalty. With custom methodologies and a global team of experts, Ipsos is committed to enhancing user experiences across various industries.
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Applying Lessons from CX Text Analytics to Generative AI
Not Doomed to Repeat: learning from the past of Customer Experience text analytics will ensure we obtain the most value from Large Language Models