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Ipsos Update – July 2025
Populism, Pride, Personas … Ipsos Update explores the latest insights on key topics from our Ipsos teams around the world.
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Ipsos Generations Report 2025
The third edition of the Ipsos Generations Report explores the gap in attitudes between Gen Z men and women, uncovers the little-discussed power held by Gen X, and dives into our evolving understanding of ‘old age’.
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Joy Report 2025
Cloetta, in collaboration with Ipsos Sweden, have extensively researched the topic of joy. In The Joy Report 2025, they take a close look at the nature of joy, how it manifests and which factors that are at play.
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Uncovering the online dialogue on Women’s Health: A social intelligence study
Many women across Denmark, Norway and Sweden turn to social media to discuss their health experiences and seek advice from peers. In a self-funded study, Ipsos explored the trends, challenges and unmet needs related to health discussed online among women in Scandinavia using social intelligence.
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Ipsos Update – September 2024
Data, Healthcare, Education … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.
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Ipsos Update – March 2024
Populism, UX, Love… Ipsos Update explores the latest research & thinking on key topics from Ipsos teams around the world.
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Ipsos Update – December 2023
Risks, nations, AI… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.
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Building reputation in 2023: the link between corporate reputation and business efficiency
Drawing on new data from our latest 24-country Global Reputation Monitor, this paper explores the relationship between a good reputation and better business efficiency.
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Ipsos Update – September 2023
Barbiecore, artificial intelligence, ESG… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.