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Ipsos Strategy3 named by Forbes as one of the World’s Best Management Consulting Firms for second time
Strategy3, Ipsos’ marketing, innovation and strategy consulting company, has been recognized by Forbes as one of the World’s Best Management Consulting Firms for the second consecutive year.
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Ipsos Update - April 2023
Sustainability, happiness, democracy… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.
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Ipsos Update - March 2022
Opinion polling, the year ahead in Brazil, gender inequality in Japan, and the future of ageing are all featured topics in this month’s round-up of research and thinking from Ipsos teams around the world.
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Love (and business) unlimited: Valentine's Day has gone global
Valentine’s Day is now widely celebrated all over the world: Majorities in most of the 28 countries surveyed plan to do something special with their loved one this February 14.
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Putting in the Effort: Why treating customers fairly is key to business success
Measuring customer effort in itself is not enough. Organizations need to measure the Customer: Company Effort Ratio (C:CER) which takes both perceived customer and company effort into account.
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Ipsos.Digital - Bringing value to Novozymes
In this clip, our strong client Novozymes shares how Ipsos.Digital solutions have brought value to its business.
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Service with a smile: Delivering customer experience in the face of mask wearing
Since mask wearing is likely here to stay for some considerable time yet, how do organisations create meaningful ‘masked moments’ that encourage customers to return, spend and recommend - while also ensuring that customers and staff stay safe?
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Ipsos Update – March 2021
Our monthly round-up of Ipsos research and thinking reflects on the world one year on from Covid-19, looks forward to the world in 2025 and beyond, and presents new white papers on customer experience, product innovation and research methods.
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[CASE] TDC: Customer Satisfaction System
To help TDC get Denmark's most satisfied customers, we have implemented an automated customer feedback system that measures customers' experiences with both call centers and stores every time they have been in contact with an employee.