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India makes positive strides in populist demands of citizens in the 6th wave of The Ipsos Populism Report 2025
A strong case for nationalism emerges with 73% citizens believing in the criticality of defending one’s nation in the face of criticism
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Speed up Product Testing by up to 50% with Ipsos Synthetic Data
Accelerate product development with synthetic consumers
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Influence and Impact: A deep dive into User Generated Content and Influencer Marketing
As brands navigate the ever-evolving world of marketing, User-Generated Content (UGC) and Influencer Marketing have emerged as two of the most impactful strategies for forging these connections.
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ROLE OF USER EXPERIENCE (UX) AMIDST 'SCREENIFICATION' IN AUTOMOBILES
This article is part of a thought leadership series by the Ipsos Auto sector expert group. This team of experts in the automotive sector join forces to share their unique perspectives and insights about the latest trends, innovations, and happenings in the auto industry. The intent is to keep our clients informed and up-to-date through the lens of research.
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India's Automotive Industry at the Crossroads of Nationalism and Globalization
This article is part of a thought leadership series by the Ipsos Auto sector expert group. This team of experts in the automotive sector join forces to share their unique perspectives and insights about the latest trends, innovations, and happenings in the auto industry. The intent is to keep our clients informed and up-to-date through the lens of research.
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Ipsos India announces launch of Total Access – providing widest reach of consumers using 5 key modes
All Ipsos solutions now come powered with Total Access
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Indians more optimistic in May, of country being on right track, on the back of Operation Sindoor: Ipsos What Worries the World
Terrorism jumps up +11 points to sit as the 3rd biggest worry of Indians
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Consumer sentiment lowers -1.6 percentage points in May 2025, on poor outlook for jobs and economy with Trump admin’s trade laws, job cuts and macro factors like global economic slowdown, wars: LSEG-Ipsos PCSI India
New tax regime spurs consumer spending and savings
India ranks 3rd on national index score across 30 markets
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Volatile Times and the need for Resilience
We are living in volatile times – the current global scenario, muted consumer sentiments in India over the last few months, and the recent conflict in the subcontinent, have created uncertainty all around, and a challenging environment for businesses.