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We d̶o̶n̶'̶t need to talk about ads
Why only some advertising gets talked about on social media and becomes famous
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Ipsos celebrates 20 years in Romania
The people behind the figures – introducing the professionals who collect, process and analyze data across hundreds of surveys per year
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World Environment Day: Majority of people expect government to make environment a priority in post COVID-19 recovery
Emerging markets top of the list when it comes to call for action and threat to health.
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Are you better off than your parents were? That depends on money
The No. 1 thing people feel worse off than their parents about is retirement.
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Ipsos acquires a majority stake in Askia
Ipsos is pleased to announce the acquisition of a majority stake in Askia, a leading survey technology provider to the market research industry for more than 20 years.
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Ipsos Update - January 2020
This month’s edition of Ipsos Update features the latest research and thinking from Ipsos around the world on creativity and innovation, NATO, Gen Z in MENA and in-depth reports from Australia, Brazil, Russia and the UK.
Insight & Advisory Services
In-depth understanding of consumer generated data thanks to artificial intelligence coupled with decades of research rigor.
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Ipsos Update – January 2018
Happy New Year! Welcome to the first 2018 edition of Ipsos Update – our monthly selection of research and thinking from Ipsos teams around the world.
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Behavioural Science
Behavioural Science at Ipsos is the use of psychology to help both public sector and brands meet their goals. The theories and methods from psychology work alongside MR techniques to understand and predict behaviour, generating total customer understanding.