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We found 151 results matching with your query. Refine by
  • Society

    Addressing the Sustainability Say-Do Gap

    How brands can lead the way to activate consumer behaviour change in sustainability.

    15 July 2021
  • Society

    英國與美國新冠肺炎疫苗接種意願提升

    益普索與世界經濟論壇最新合作的調查資料顯示,在美國與英國開始施打第一支疫苗後,這兩個國家民眾接種新冠疫苗的意願也隨之提升。

    1 February 2021
  • Media & Brand Communication

    企業防疫策略思維,以保持獲利

    各國面臨新一波Covid-19疫情的挑戰,確診數的回升意味著經濟復甦將比預期來得更加遙遠。全球有四成的民眾認為一年內生活無法回歸正常狀態。另外,有六成的美國民眾則不相信疫苗效用因為它太快進入審核流程。因此,對品牌來說,該採取什麼樣的方式來因應?

    24 December 2020
  • Society

    台灣5G市場洞察

    隨著科技不斷進步,2020年網路從4G全面進化到5G,影響層面從教育、醫療、交通、娛樂, 均因5G帶來不同的互動。面對5G的來臨及進入商用階段,因具傳輸速度比4G快10倍、高頻寬及低延遲等特性,有利發展物聯網、VR/AR、沉浸式遊戲、旅遊體驗等服務,可帶動高品質視聽娛樂、智慧旅遊、智慧醫療、智慧物聯網、智慧城市等加值創新應用,已成為我國相當重要前瞻發展之一。

    24 December 2020
  • Media & Brand Communication

    透過IBN (貝氏網路) 精準分析醫藥業代服務績效

    醫藥業代代表製藥公司,透過即時、準確、可靠且科學化的服務,全力支持各個專長領域的醫生,以獲得最高的滿意度。Sales representative is representing pharmaceutical company to provide physicians across therapy areas with services to support them in attaining the goals with the highest satisfaction, by providing timely, accurate and reliable scientific engagement and services.

    22 June 2020
  • Media & Brand Communication

    危機時的品牌成長

    Revisiting brand-building during the COVID-19 pandemic 新型冠狀病毒全球大流行之際重新審視品牌塑造

    28 April 2020
  • Society

    大眾對於自我隔離政策、旅遊禁令是否能遏制疫情傳播上意見分歧,更認同關閉邊界

    根據益普索最新的調查指出,多數大國有超過一半以上的民眾認為頒布旅遊禁令和強制實施自我隔離並不會減緩疫情的擴散。More than half of people in many large countries think the restrictions on travel and mandates for self-isolation will not stop the spread of the coronavirus, according to the latest Ipsos survey.

    7 April 2020
  • Society

    因為擔心新型冠狀病毒的疫情越來越嚴重,多數人希望能封鎖邊界

    多數人希望能封鎖邊界因為擔心新型冠狀病毒的疫情越來越嚴重。Majority of people want borders closed as fear about COVID-19 escalates.

    7 April 2020
  • Society

    新型冠狀病毒對個人財務及國家的威脅越來越顯著

    益普索於2月28日到2月29日透過網路問卷的方式針對10個國家澳洲、法國、德國、義大利、日本、俄羅斯、英國、美國、加拿大和越南共10,000名16 (18)-74歲的受訪者進行第三波的新型冠狀病毒社會議題調查。與2月14日到2月15日的第二波調查結果相比,越來越多受訪者認為疫情將對他們個人的財務產生顯著影響。In an Ipsos poll conducted across 10 large countries on February 28 and 29, there is a significant increase in the number of people who believe the virus will have a personal financial impact compared to a poll conducted on February 14 and 15.

    19 March 2020
  • Society

    新型冠狀病毒爆發將對金融市場和全球經濟造成影響

    根據 Ipsos 在2020年2月14日至15日針對澳洲、加拿大、法國、德國、義大利、日本、俄羅斯、英國和美國9個國家,共9001名成人受訪者進行的網路調查,半數的受訪者認為新型冠狀病毒對世界造成威脅,而大多數人都認為,疫情仍需要數個月或更長時間。According to an Ipsos online survey conducted between February 14 and 15th in nine large countries among 9,001 adults in Australia, Canada, France, Germany, Italy, Japan, Russia, the United Kingdom and the United States. A majority in each of the countries surveyed believe the outbreak will not be contained any time soon.

    4 March 2020
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