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Spotlight*KSA: Views on Brand Engagement
As digital platforms reshape brand interactions, a wave of consumer empowerment emerges.
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Spotlight*Qatar - Views on Leisure & Entertainment
People in Qatar frequent leisure & entertainment activities and seek diverse experiences.
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Understanding Consumer Behavior in Saudi Arabia: Pre-Post Black Friday Insights
Pre-Black Friday buzz, irresistible deals, and social media discoveries led shoppers in Saudi Arabia to spend beyond their plans, with online platforms dominating. Key insights reveal what brands need to win the post-event market.
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Spotlight*KSA - Online Shopping Behaviour & Attitudes
As part of the Spotlight*KSA series, this report explores public attitudes and behaviour regarding online shopping in Saudi Arabia.
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Spotlight*Qatar: Travelers' Behaviour & Attitudes
Despite the rising costs, travelers in Qatar continue to embrace independent travel and adventurous exploration, with staycations offering a popular and affordable alternative.
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Spotlight*KSA - Shopper Behaviour & Attitudes
Despite valuing products over experiences, shoppers in Saudi Arabia are quite deliberate in their purchase decisions.
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Ipsos.Digital - Your Ultimate Online Research Companion
Empower your decision-making with Ipsos.Digital, the ultimate platform for profound consumer insights.
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ALL IN TO GO ALL OUT: Understanding the Mindsets, Driving Every Sale
Discover the hidden mindsets that drive every purchase—are you a Hunter, Curator, or Sprinter? Unveil the psychology behind your shopping habits in our latest report.
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Ramadan Shines Brighter on TikTok
Authenticity and inclusivity are key ingredients for brands to succeed.
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Unleashing the Holiday Shopping Fever on TikTok: Kickstart your Holidays with the Black Friday Sale
What does Black Friday mean for shoppers?