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Global public backs COVID-19 vaccine passports for international travel
Survey finds mixed views about mandating vaccine certificates for everyday activities
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What are the Purchase Drivers in MENA Motivated by Sustainability?
Sustainable fashion and investments are the top two trending topics on sustainability for UAE audiences.
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Earth day 2021: globally people wonder what's the plan to tackle climate change
A new global study by Ipsos, conducted online among adults across 30 markets between February 19 and March 5, 2021 shows that a Global Market Average of only 31% agree their government has a clear plan in place for how government, businesses and people themselves are going to work together to tackle climate change. A third, 34%, disagree.
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Flair Saudi Arabia 2021 - Attractiveness and Uncertainties
A comprehensive publication about the attractiveness and uncertainties in the Kingdom.
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COVID-19 one year on: Global public loses confidence in institutions
Tracking survey data shows who gained and lost with the public over the past year.
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Customer Perspective: An Ipsos podcast
Customer Perspective is a weekly podcast exploring all things Customer Experience, and Channel Performance.
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Data-Driven Insights Show How the Hope Probe has Driven the ‘Brand UAE’ Forward
How UAE's Hope Mission to Mars impacted its brand image on social and mainstream media.
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Attitudes to COVID-19 vaccines
The global rollout of COVID-19 vaccines will be the largest, fastest and most challenging vaccination program in history. This could bring many problems. Some we will anticipate; some we won’t. One glaring problem that is quickly emerging is a major mismatch between vaccine supply and demand.
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Saudi Arabia’s Primary Consumer Sentiment Index - January 2021
Views towards the state of Saudi Arabia remain positive with the index reaching its highest since January 2020.