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Conversations with AI part III: How AI boosts human creativity in ideation workshops
Bright sparks and bold ideas.
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Building reputation in 2023: the link between corporate reputation and business efficiency
Drawing on data from our latest 24-country Global Reputation Monitor, this paper explores the relationship between a good reputation and better business efficiency.
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For the Love of Money? Motivation and engagement in Online Research Communities
A study of motivational drivers to move beyond transactional relationships and towards meaningful research insights.
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When Difference Doesn’t Mean Different: Understanding Cultural Bias
Running global Customer Experience studies provides both better value for money than individual country studies and a degree of standardisation across markets. However, their validity remains at risk from an age-old research problem: cultural bias.