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Media & Marketing Testing
Driving growth through data-driven innovation fuelled by rapid experimentation & predictive In-Market Testing.
Insight & Advisory Services
In-depth understanding of consumer generated data thanks to artificial intelligence coupled with decades of research rigor.
Applied Al & Unstructured Data Analytics
Making sense of unstructured data with cutting-edge, Artificial Intelligence-powered algorithms.
Consumer Intelligence by Synthesio
A market-leading AI-enabled consumer intelligence platform.
Creative Development
Explore the communication strategy, uncover the best idea and creative route.
Creative In-Market
Monitor, evaluate and optimise your campaign performance on air or post airing.
Creative Assessment
Assess and maximise creative potential to achieve short and long-term effects for your brand.