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Customer Perspective: An Ipsos podcast
Customer Perspective is a weekly podcast exploring all things Customer Experience, and Channel Performance.
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Attitudes to COVID-19 vaccines
The global rollout of COVID-19 vaccines will be the largest, fastest and most challenging vaccination program in history. This could bring many problems. Some we will anticipate; some we won’t. One glaring problem that is quickly emerging is a major mismatch between vaccine supply and demand.
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People need behavioural support strategies to resume activities amid COVID-19
Governments need to facilitate re-engagement while also protecting the population from infection.
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Coronavirus pandemic: What are the psychological effects of self-isolation?
Two in 5 people are impatient to get back to normal life, a third are anxious about their health.
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Why do you think fewer people die from disease but more die from other causes
On average, people underestimate deaths from heart disease by almost three times.
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Ipsos Launches Mobile Package Solution Driven by Behavioural Science
Recognising that successful package design must perform well in-store and drive saliency on the mobile devices where people increasingly shop, Ipsos Marketing has developed a behaviourally driven pack testing solution.