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Customer Perspective: An Ipsos podcast
Customer Perspective is a weekly podcast exploring all things Customer Experience, and Channel Performance.
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First Impressions Matter
Understanding the power of spontaneous reactions to develop stronger innovations
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Ipsos Update – February 2021
Our monthly round-up of the latest research and thinking from Ipsos around the world includes new global surveys on life during the pandemic, a new white paper on quality in market research and special features on US and French society.
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Global consumer optimism rallies to its highest in nine months
Ten countries show significant month-to-month gains in consumer sentiment.
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The power of research panels
Ipsos has invested in a global network of online access research for the past 20 years to deliver the highest standard of research insights. We believe the future of quality market research will continue to depend on properly managed research panels.
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Ipsos Update - January 2021
Our first monthly research round-up of the year includes both reflections on 2020 and a look forward at the year ahead. Featured topics include vaccines, behaviour change, food trends and look at the local story in a selection of countries.
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The European Project in 2020
The European Project in 2020 survey, carried out by Ipsos’ online platform ‘Global Advisor’, provides needed insights into EU citizens views of the European Union. It focuses on three key aspects: 1) the past and present direction of the EU, 2) the EU’s impact in the world and the necessity for its Member States to act together and 3) the EU’s role in handling of the Coronavirus.
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Ipsos introduces the Question Library, a solution to help clients build better questionnaires
By combining cutting-edge research expertise and AI technology, Ipsos fast-tracks smart questionnaire creation. The solution is now available in Ipsos.Digital, a DIY research tool offering clients fast, simplified access to global research capabilities and insights.
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World Luxury Tracking: Between new constraints & new expectations
Between new constraints & new expectations... A luxury that is reinvented, more aspirational than ever before. Ipsos unveils the results of its annual barometer of luxury consumption trends, the World Luxury Tracking (WLT) study.