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What all Brands can learn from the 2024 Paris Games
Here’s three key takeaways from the 2024 Paris Games that marketers must pay close attention to.
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Sustainability and Advertising: Friends or Foes?
How can advertising and sustainability work together to support a more sustainable future and responsible brand growth?
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2019 Effie Report Finds Disruption As Key Theme to Effective Campaigns
Ipsos contributes to advertising guidelines and practical examples of effective marketing best practices that can be applied to your marketing programs.
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Does advertising have a responsibility to be inclusive?
Gender roles are a prominent part of advertising and communications.