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InnoTest
Measure the success of new products in a competitive context.
Shopper
Understand purchase decisions and manage your category successfully.
Pricing Analytics
Optimising pricing decision-making represents one of the largest, multi-million dollar opportunities for companies to drive incremental sales and profits.
Media & Marketing Testing
Driving growth through data-driven innovation fuelled by rapid experimentation & predictive In-Market Testing.
FastFacts
Get fast answers with a full self-service researcher assisted platform.
Ipsos Syndicated Studies
Ipsos offers a suite of syndicated studies, covering a broad range of topics, sectors, industries and trends. Syndicated studies provide a cost effective method of getting top level research results and findings.
Lottery & Gaming Research
With over 25 years of North American specialized lottery & gaming research, Ipsos continues to dedicate a team to this industry to bring the best of Ipsos’ solutions to help clients retain and grow their player base; a significant challenge as this industry is faced with continuously emerging entertainment alternatives.
Category Fundamentals
What can I learn about category behavior and attitudes that shows me where to play and how to win?
Brand Success
How do I position my brand and portfolio for sustained performance?
Consumer Fundamentals
How do I segment people and occasions to maximize business potential?