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New Data Show the Changing Definitions of Food
Ipsos’ What the Future report identifies the top trends for the future of food
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Vividata and Ipsos Canada Partnering on New Cross-Media and Consumer Insights Measurement in Canada
Vividata is pleased to announce that its next-generation cross-media audience measurement and consumer study will be built with its new core measurement partner, Ipsos
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Canadian Research Insights Council
Update Statement: CRIC Makes Key Decisions at November Board Meeting: Membership to open soon for industry; Canadian solution for CMRP; Standards and Advocacy; Various
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New IG Financial Confidence Index finds nearly half of Canadians admit they feel anxious when thinking about their finances
Ipsos – IG Financial Confidence Index
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Nearly Half of Canadians (47%) Confident They’ll Take a Winter Vacation; Up 6 Points Since Last Year
More Are Motivated by Need for R&R than Desire to Escape the Cold
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Holiday Fear Over Cheer? Four in Ten Holiday Spenders Feel Stressed/Anxious Leading Up to Holidays (44%) and are More Stressed About Finances than Rest of Year (42%)
Eight in Ten (78%) Feel the Holidays are too Focused on Spending Money
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Black Friday Trumps Cyber Monday As Preferred Shopping Day, Perceived Savings Biggest Deciding Factor
Six in Ten (59%) Black Friday Shoppers Influenced by Perceived Savings, Compared to Just Two in Five (41%) Cyber Monday Shoppers
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New Digital Reality in Foodservice Drives Incremental Growth
Online food delivery and mobile ordering apps are revolutionizing the most important need in food service — convenience
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One in Six (16%) Cannabis Users Say They’ve Been Shamed for Consuming in Public, but Most (59%) Users Say They’ve Only Consumed Cannabis in Private
Only One in Three (35%) Canadians Have Noticed an Increase in the Public Consumption of Cannabis
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Potential for Interest-Rate Hike Increases Fear of Bankruptcy
Nearly Half (45%; +7pts) of Canadians are Already Feeling the Effects of the Interest Rate Increase