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Ipsos Update – July 2024
AI, Refugees, Crime … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.
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Brand Success in the GLP-1 Era
Our roadmap for GLP-1 brand success is based on the three fundamental pillars of understanding Context, acting with Empathy, and shaping Expectations.
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A Dose of Digital: Can Pharma Make DTx a Healthy Business?
Digital therapeutics (DTx) are emerging as a potential game-changer in healthcare, offering evidence-based digital interventions to help prevent, manage, or treat specific conditions.
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Global Attitudes to Refugees
A new 52-country survey from Ipsos and UNHCR for World Refugee Day 2024 reveals enduring public support for refugees, alongside stark variations in attitudes.
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Women feel they face societal barriers and biases in the workplace and supporting their unique health needs is a key driver in job satisfaction
Ipsos Public Affairs, in partnership with Sun Life, conducted groundbreaking research that amplifies the voices of women in the workforce, revealing their unique health needs and advocating for greater attention and support
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Majority (89%) of Canadians Would Want to Have Access to Athletic Therapy if They Got Injured and Think it Should be Added to the Options Available in Employer Health Insurance Plans (91%)
Almost all Canadians want health plans to cover a range of treatments and would want to have access to Athletic Therapy if they got injured.
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Financial and emotional strain anticipated among the “Sandwich Generation”
Sandwich Generation feels their careers are or will be impacted by caregiving responsibilities.
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Less Than Half (48%) of Canadians Are Satisfied with Their Provincial Healthcare System – The Same Result as Last Year
Only a quarter (25%) believe that additional funds injected in the system over the past decade have improved the situation
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Helping with Everyday Expenses, Investing in Healthcare and Reducing Personal Taxes are Canadians’ Top Budget Priorities
Pocketbook relief and healthcare investments are Canadians’ top budget priorities regardless of the party of their choice.
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Six in Ten (59%) Canadians Think Children Should be Required to Get the Measles Vaccination, Even If Their Parents Object
Seven in ten Canadians think all children should be required to get the measles vaccination unless they are prohibited for medical reasons.