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Liberal Leader McGuinty Reclaims Top Spot as the Party Leader Who Would Make the Best Premier (39%), PC Leader Hudak Falls to Second Place (31%)
Two in Three (63%) Believe Ontario is On the Right Track (Up 12 Points since Last Month), Four in Ten (40%) Say McGuinty Government Deserves Re-Election (Up 6 Points)
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Tasty Morsels: Hot Food Trends in Canada
Trends change. We at Ipsos know that very well. Measuring and tracking trends and brand performance is our business! So we are going back into to field to measure the appetite of today’s consumers. What are they hungry for? What are they buying? And what new trends are emerging when it comes to eating and dining?
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The Business of Social Networking
Our Canadian Inter@ctive Trends Report has been tracking online behaviours of Canadians for over 15 years, and we will continue to monitor and report on this trend in the months and years to come.
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Nearly Half (48%) of Canadians Aged 45 to 60 Don't Feel They're On the Right Financial Track for a Satisfactory Retirement
With Most (61%) Saying They Intend on Remaining in Their Home for as Long as They Can, Four in Ten (36%) Would Consider Leveraging Their Home Equity to Help Finance Their Retirement
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While Half (51%) Believe Ontario Heading on Right Track (+19 Points from One Year Ago), Just One Third (34%) Say McGuinty Government Has Done a Good Job and Deserves Re-Election
PC Hudak (38%, +1) Continues to Lead as Ontarian's Choice for Best Premier But Incumbent Liberal Premier McGuinty (33%, +4)
Closing the Gap -
Smart Insights on Smartphones in Canada
Ipsos Reid been tracking smartphone penetration and consumer behavior in Canada for several years now, but only recently have the numbers captured our attention.
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Canadian Mothers Say Receiving No Gift is the Worst Mothers Day Gift of All
Eight in Ten (80%) would be Pleased if Someone Bought a Gift in Their Name from a Charitable Gift Catalogue
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Making the Grade: Canadians Rate the Campaigns So Far Four in Ten Give the Conservative (44%) and NDP (44%) Campaigns a Grade of A or B, Fewer Give Good Marks to Liberals (31%)
Canadians Yet to be Tuned in to Election as Only 10% Strongly Agree Leaders Talking about what Matters to Them