Search
-
How social insights help fashion brands stay on trend
To keep up with trends in conscious consumption, sustainability, and emerging technologies, fashion brands need better consumer intelligence.
-
Ipsos Update - April 2022
This month sees us reflect on the impacts of the COVID pandemic two years on. Our featured global surveys cover topics including gender equality and interpersonal trust. We also look at the latest polling on the Ukraine conflict.
-
Synthesio, an Ipsos company, joins the Twitter Official Partner Program
Synthesio, an Ipsos company, joined this week the Twitter Official Partner Program (TOPP). This program is the home to best-in-class technology solutions with proven track records of success.
-
Five Ways Artificial Intelligence Supercharge Your Social Insights
Advances in machine learning and data science techniques have made social data more valuable and actionable for marketers and insights pros.
-
Opinion Polls: A continual improvement process
Implementing new approaches and staying mindful of common sources of error, opinion polls can remain a vital tool for predicting election outcomes.
-
The Most Influential Brands in Canada, 2021
While Google is everyone’s Most Influential Brand in Canada, this year’s report identifies some differences across generations.
-
How Brands Rely on Innovative Packaging to Reduce Plastic Waste
We share examples of brands launching programs that involve customers returning in-store, while doing good for the environment and local community.
-
Most (88%) Canadians Say We Need More Competition as it’s Too Easy for Big Business to Take Advantage of Consumers
Only Half (48%) Agree That Less Domestic Competition is Necessary to Enable Canadian Companies to Compete Internationally
-
Conquering Complexity: The ongoing revolution in oncology biomarker testing
The clinical management of cancer patients has undergone a remarkable evolution in the last 15 years, with the concept of personalized medicine now well-entrenched in the treatment paradigm.