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Amid Relief Measures and Store Closures, Canadians Report Pandemic ‘Savings’ of $148
Households Left with $750 at Month-End, But Worried about Longer-Term Effects of Coronavirus on Jobs and Economy
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Strong Majority of Canadians (85%) Want Canada-U.S. Land Border Closed Until At Least the End of 2020
Just Two in Ten (21%) say Canada Needs to Open its Borders to Help the Travel and Tourism Industries
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Canadians Split on Future of CERB: 52% Believe CERB Should be Discontinued at its Earliest Opportunity
Six in Ten (63%) Believe the CERB is being misused by many Canadians; 72% Say CERB Has Allowed Many to Not Go Back to Work when they Should; Eight in Ten (79%) Support Tax Hikes or Spending Cuts to Pay for Income Supports
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Eight in Ten (79%) Canadians Support their Municipality making Facemasks Mandatory when in a Public Place
Most Believe Second Wave Will Hit their Community in the Fall (77%), Want Businesses Shut Down Again if it Does (83%)
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Canadian Shoppers More Thoughtful of Their Spending and Taking More Time to Research Online
Brands and retailers need to be prepared for this elevated behaviour, especially as they head into planning for the busy fall/winter Holiday shopping season
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Ipsos launches its new creative assessment solution – Creative|Spark on Ipsos.Digital Platform in more countries
Ipsos announces the launch of Creative|Spark, its new online solution to evaluate video creative in more countries.
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Longing for the Road, 4 in 10 (40%) Canadians Plan to Take a Summer Road Trip
Three-Quarters (74%) Say Pandemic Has Changed Vacation Plans; Day Trips (68%) and Family Visits (53%) Most Popular
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While Half Of Canadians Know Their Country Contributed To Eradicating Polio, Most Don’t Know The Face On Their $10 Bill
Canadians Want To See Stories About Indigenous Communities In Heritage Minutes, But Less Than One In Ten Recognize The Names Of Indigenous Activists Alanis Obomsawin (6%) Or Mary Two-Axe Earley (4%)
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COVID-19 Reinforcing the Importance that Canadians Place on Food Safety When Buying Produce
Sustainability Matters Too: Half Want Plastic-Free Packaging on Produce
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One-Third (34%) of Canadians Losing Sleep Over Pandemic Economy (+17)
Nearly Half (46%) of Canadians’ Work Situation Affected; Job Uncertainty to Continue